• January 3Monday 1/16: No School (MLK Jr. Day)

  • January 3Half Day for Students: Wednesday 2/8

Alfa Romeo desperate for sales?

Alfa Romeo to release new vehicles in hopes to gain a better reputation in the states.

Abdelrahman Fahmy, Author

Hang on for a minute...we're trying to find some more stories you might like.


Email This Story






The famous Italian car company came to the US in 2015 with the 4C but is releasing two more vehicles in hope to increase its struggling sales. As seen in 2011, the Italian company Fiat had a successful entrance into the US market by buying the Chrysler industry and used their name for reputation. Alfa has decided to do the same exact thing and go in through the Chrysler name but hasn’t had a successful start like Fiat.

The first car Alfa had entered with was the $50,000 roadster that was more of a track-focused sports car than a daily vehicle. Customers finding the Mazda Miata and the Fiat 124 spider being a much cheaper and more practical alternative, sales didn’t go as well. Alfa ignored the sales and yet released another vehicle but in the form of a sedan. Despite the beautiful design, practicality, and affordable pricing, the Alfa Romeo Giulia only managed to sell 36 vehicles in the last few weeks of 2016.

Alfa has one more vehicle that they will soon add to their lineup. The Stelvio was a much wiser choice of a vehicle since according to recent studies, the majority of customers have been preferring SUVs and crossovers. Even though Alfa Romeo is losing money quickly, it still has a chance to grow with the Stelvio.

Print Friendly

Leave a Comment

If you want a picture to show with your comment, go get a gravatar.




Navigate Right
Navigate Left
  • Alfa Romeo desperate for sales?

    Showcase

    7 Earthly Neighbors have Been Discovered…But should we even care?

  • Alfa Romeo desperate for sales?

    Showcase

    Trump Administration Cracks Down On Illegal Immigrants

  • Opinion

    We Are One

  • Alfa Romeo desperate for sales?

    Showcase

    What to the Immigrant is a Working Day?

  • Alfa Romeo desperate for sales?

    Showcase

    Cows and Rice Linked to Global Warming

  • Alfa Romeo desperate for sales?

    Showcase

    A store without a checkout line?

  • Alfa Romeo desperate for sales?

    Showcase

    Stand Like the Standing Rock!

  • Alfa Romeo desperate for sales?

    Showcase

    “Not My President”

  • Alfa Romeo desperate for sales?

    News

    Mitt Romney is now a candidate for Secretary of State

  • Alfa Romeo desperate for sales?

    Showcase

    Has American Democracy Failed Us?

The student news site of Infinity Institute
Alfa Romeo desperate for sales?